For Real, Yo
Anna Gregoline | February 25, 2003
This terrified me. BEEF! PINK! FOR GIRLS!
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Other Discussions Started by Scott Hardie
This Week on "Scott"
So here's what I've been up to the past few days. None of it's interesting. Class this week was good. Go »Repentant
There's a movement fronted by the two guys at RepentantNaderVoter to get the people who voted for Nader in 2000 to align themselves against Bush in 2004, whatever the candidate. Go »Final Headache
My college career is finally over and I'm about to graduate, so why aren't I writing a jubilant entry about it? Go »Culture Clash
Every time I see a Hummer stretch limousine, it reminds me of those black t-shirts with tuxedos printed on them. Go »Celebrity Divorce
If you haven't heard, Nicolas Cage has filed for divorce from Lisa Marie Presley. (article here) You may not have even known that they were even married; the marriage only lasted two months. Go »
Scott Hardie | February 21, 2003
It's been a joke for a little while now that "extreme" has become so overused (and subverted by poser advertising execs) that it has actually come to mean the opposite of its vernacular meaning. I hereby submit that "real" (and alternately, "keeping it real") has also crossed that line. From the beef industry's hilarious web site for girls (thanks defective yeti) to those ubiquitous Coke commercials with the Arquettes and other celebs, the word "real" when used in advertising seems to mean the exact opposite of its normal meaning, and it's just getting more ludicrous. Do something for me please, those of you who watch a lot of television? Count how many commercials use that word within a set time frame and get back to me? I only watch Survivor, but in tonight's one-hour episode I counted three uses.