Seth Godin
publication date: Friday, August 7, 2020 (part of Summer 2020)
category: Opinion
clue: He's one of the most influential marketing minds of the digital age, ever since his late-nineties job at Yahoo!, which sure beat writing novels about video games.
explanation: Godin has written a number of best-selling books and writes one of the most widely-read blogs in the world, primarily covering his ideas about the business and ethics of marketing. He spent the early nineties creating a series of novels called "Worlds of Power." In 1998, he sold his company to Yahoo! and became their VP of direct marketing. more…
intended difficulty: hard
solved by: Russ Wilhelm, Steve West, LaVonne Lemler, Samir Mehta, Chris Lemler, Denise Sawicki, and Erik Bates
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