publication date: Friday, January 20, 2017 (part of Winter 2017)

category: Controversy

clue: 12,150 cups of pudding can make you famous around the world, and you can go anywhere to find out.

explanation: In 1999, Healthy Choice ran a promotion in which the proof-of-purchase of their products could be redeemed for frequent flier miles. Phillips calculated that the return was greater than the investment, and bought 12 thousand cups of pudding to receive 1.25 million miles, making news and getting his story turned into an Adam Sandler movie. more…

difficulty: medium

solved by: Russ Wilhelm, Steve West, Samir Mehta, LaVonne Lemler, Chris Lemler, Justin Woods, Richard Slominsky, Matthew Preston, and Jesse King


Similar Goos

Abraham Zapruder

When this Dallas businessman brought his camera to watch a presidential motorcade, he unintentionally filmed one of the most important 26 seconds of footage in American history. Go »

Charles Delavan

Another Clinton email scandal: One typo by this IT staffer may have changed the course of world affairs. Go »

Matt Peckham

This leftie disc golf master from Rock Hill, winner of (just) over 50 tournaments in his professional career, has innova-ted new designs in the sport. Go »

Glenn Hall

He's played for three midwestern rivals, and he's so respected at goaltending that they call him "Mr. Goalie," but he's not Darren Pang. Go »

Paul McLoone

Never listen to the tone beneath this goo's voice. But if you do, don't let the chain of love end with you alone. Go »

Alex Malarkey

People shouldn't have been so quick to believe this boy's story about visiting Heaven. After all, his last name is another word for falsehood. Go »